QUICK SUMMARY
MARTA launched its third annual Holiday Market, unveiling a holiday-themed bus that offers free rides through the end of the year. Riders who board the festively wrapped bus will receive complimentary transit, as part of MARTA's initiative to celebrate the holiday season.
MARTA launched its holiday season by unveiling a festive bus during its third annual Holiday Market. The event showcased local vendors and featured live entertainment, including a special appearance by Santa Claus. Transit officials revealed that riders boarding the decorated bus will receive free rides through the end of the year. The holiday-themed buses will rotate across various routes, allowing for widespread access to the promotion. MARTA leadership highlighted the initiative as a way to express gratitude to customers during the holidays. This effort aligns with MARTA's ongoing commitment to community engagement. The market and bus reveal aim to foster a festive atmosphere throughout Atlanta. As the holiday season approaches, MARTA's actions reflect a focus on enhancing rider experience and local involvement.